Partner sourcing & onboarding
AI colleagues identify and qualify prospective partners and run onboarding outreach, with same-day applicant handling. Terms and acceptance thresholds are set by a human; borderline applicants are routed for review.
AI-operated partner & affiliate programme operations
An operated partner programme, run by AI under human approval
Collabur handles the recruitment, tracking, fraud screening and payout preparation for your partner and affiliate programme. Your team approves the terms and releases every payout.
Watch the film
The channel is mainstream; the labour is the cost
A mainstream channel with an unmet operating cost
~84%of brands run partner or affiliate programmes
~US$10bnUS partner and affiliate spend in 2024
$5–8Bestimated global partner and affiliate operations layer (conservative band, 2024)
What Collabur operates
Six operating functions, one governance layer
AI colleagues perform the recurring operating work. Accountable humans hold approval authority at defined control points.
Attribution & activity tracking
Referred activity is tracked against your agreed attribution rules, designed to remain workable as cookie-based methods weaken. This produces the activity record that underpins each payout.
Fraud & anomaly screening
Referral patterns are screened for cookie-stuffing, attribution theft and invalid traffic — in a channel where ad fraud was reported at ~17% of affiliate traffic in 2022. Flagged patterns escalate to a human reviewer.
Payout preparation & reconciliation
Payout amounts are computed, conversions validated and figures reconciled against the activity record, addressing manual validation, duplicate payments and missed commissions. No payout executes without explicit human sign-off.
Disclosure compliance monitoring
Partner content is monitored against advertising-disclosure requirements to support your standing obligation under the FTC's 2023 Endorsement Guides. Accountability stays with your team; remediation is surfaced for approval.
Approval & audit ledger
Each referral and payout carries a record of the underlying activity and the approval step, supporting audit trails and dispute resolution. This is where human control points are configured and enforced.
How it runs
From recruitment to released payout
Recruit and onboard partners
AI colleagues source and qualify candidates and run onboarding. Applicants within approved thresholds are accepted; others are routed to a human, preserving a same-day cadence.
Track and attribute activity
Referred activity is tracked against agreed attribution rules and written to the activity record. Anomalies feed screening.
Screen for fraud and escalate
Referral patterns are screened for fraud signals. Anything exceeding configured thresholds or triggering a signal is escalated to a human reviewer before it can affect a payout.
Prepare and release payouts
Payout amounts are computed and reconciled against validated conversions, then presented for explicit human sign-off. Funds move only after approval.
Monitor disclosures and remediate
Partner disclosures are monitored against configured requirements. Suspected gaps are surfaced with recommended remediation for human approval.
How Collabur is built
The operating layer is the product
A clear line between operation and governance
AI colleagues recruit, track, screen and prepare payouts. Accountable humans approve partner terms, commission structures, disclosure requirements and every payout release. AI colleagues cannot alter commercial terms or release funds.
Incentives aligned with programme integrity
Revenue is a subscription plus a fee scaled to programme volume, deliberately independent of your partner payouts. Collabur is paid for running a sound programme, not for larger payouts.
Scales on programme volume, not headcount
The service is built for brands that want an operated programme but cannot fund a dedicated partnerships team — the gap between self-serve trackers and enterprise platforms.
Auditable by design
Each referral and payout records the underlying activity and the approval step, supporting audit trails and dispute resolution. The service reduces the operating burden, not your accountability for it.
For serious buyers
Questions you are likely to ask
What does Collabur decide, and what do we decide?
AI colleagues perform the recurring operating work: sourcing and qualifying partners, onboarding outreach, activity tracking, fraud screening and payout computation. Your team holds approval authority at four control points — partner terms, commission structures, advertising-disclosure requirements, and payout release. AI colleagues cannot alter commercial terms, cannot release payouts, and must escalate any decision exceeding a configured threshold or triggering a fraud signal.
How are payouts controlled?
Payout amounts are computed and reconciled against validated conversions, then presented for explicit human sign-off. No payout executes without approval. Each payout carries a record of the underlying activity and the approval step. Cross-border tax and KYC on payouts are handled within the reconciliation workflow.
How is Collabur priced?
Revenue is a subscription plus a fee scaled to programme volume, deliberately independent of your partner payouts. This avoids incentive conflicts: Collabur is not paid more when payouts are larger.
How do you handle fraud?
Referral patterns are screened for suspicious behaviour — cookie-stuffing, attribution theft and invalid traffic — beyond static rules. Flagged patterns escalate to a human reviewer before they can affect a payout. Ad fraud was reported at roughly 17% of affiliate traffic in 2022.
Which disclosure obligations does it support?
Collabur monitors partner content against advertising-disclosure requirements to support your standing obligation under the FTC's June 2023 Endorsement Guides. Your team retains accountability. Compliance evidence gathered to date is US-only; UK, EU and GCC regimes require dedicated research before operating against them.
Who is Collabur for?
Small and mid-market brands that run a partner or affiliate programme without a dedicated partnerships team, and that commonly allocate only a fraction of a marketing manager's time to it. The service operates the programme on top of established tracking tooling rather than rebuilding attribution infrastructure.